Through the inspiration and influence of the activity, stimulate consumers' buying behavior and achieve the purpose of the enterprise.

1 several factors determining sales

1. Passenger volume;

2. Customer unit price;

3. Frequency of arrival;

Sales = customer volume × Customer unit price × Frequency of arrival

2 how to strengthen the three factors

1. Highlight the facade of the health care center

Expand the light box to a large size, keep it clean, and display health care products suitable for the season.

2. Selling stores to customers;

(1) . leaflets;

(2) . banners;

(3) Advertising in local newspapers, we media and traffic platforms;

3. How to make customers patronize the store again

(1) Establish the image of the store;

(2) Strengthen the image of the store manager

3 use various solar terms to carry out activities or give souvenirs

4. Establishment of member consumption day

5 commonly used activity scheme

1. Project presentation

The model holds the project in his hands and cooperates with the side description, which will play a good role in project publicity.

2. Product name quiz

Take out the characteristics of the company's project, let consumers guess its name and price, and give the project to the person who guesses it three times (without paying).

3. Interesting guessing

Prepare three envelopes in advance and number them. There are items of different values in them. No one among the customers knows the price of which item, but the customers have only three prices to choose from. This project is a game that makes the scene active and funny.

4、

Among the incoming customers, select a number of customers to give away sub cards and projects.

5. Self pricing

In the process, the customer is free to do a series of projects, such as the existing projects in the store, the designated technicians, and the service price of this project are not clear. After the project is completed, the customer can pay independently according to his feeling and satisfaction, but he will ask for payment.

6. Afterwards

Afterwards, it is based on people's rebellious psychology. Generally, the health care centers are discounted. Normally, they are sold in bundles, with two for one free. Consumers believe that their value does not exceed their price.

If a customer comes to the health care center for consumption, after a few days, she calls him when she doesn't expect it, and tells him that when he gets this gift due to his consumption, he will be surprised and increase his loyalty.

7. Law of accident

Don't tell the consumer at first, and then tell them that it's free. Or draw out lucky customers to return cash at the end of each month to surprise them. (how many customers sell this treatment each month) this feeling will be wonderful!

8. Brocade bag

During the activity, according to the different needs of each customer, prepare several brocade bags in advance, such as health care articles, foot therapy articles, health preservation articles, etc., and send them to the customers in the form of a brocade bag on a tray. Do not remove the stitches, and give small gifts at the same time.